Innovating on Corporate Innovation

One of the biggest challenges for today’s companies is the need to continually evolve to keep up with the market. Nothing attests to this need more than the ever-growing list of former industry leaders that have gone down the bankruptcy route in the past couple of years.  This list includes such formidable brands as American Airlines, GM, Chrysler, Blockbuster, Borders, Circuit City, and Eastman Kodak.